Advertisers Association of Nigeria
  • About ADVAN
    • Who We Are
    • ADVAN Members
  • Membership
    • Member Benefits
    • Individual/MSME Memebership
    • Become a Member
  • Knowledge Base
  • Events
    • Upcoming Events
    • Past Events
    • Gallery
  • News
    • ADVAN News
    • Sponsored Contents
    • Vacancies
  • Contact
No Result
View All Result
Advertisers Association of Nigeria (ADVAN)
  • About ADVAN
    • Who We Are
    • ADVAN Members
  • Membership
    • Member Benefits
    • Individual/MSME Memebership
    • Become a Member
  • Knowledge Base
  • Events
    • Upcoming Events
    • Past Events
    • Gallery
  • News
    • ADVAN News
    • Sponsored Contents
    • Vacancies
  • Contact
No Result
View All Result
Advertisers Association of Nigeria (ADVAN)
No Result
View All Result

ADVAN Roundup: Top Marketing Stories of the week, January 11th – 17th

by ADVAN Sec
17 January 2020
in Knowledge Base
0
ADVAN Roundup: Top Marketing Stories of the week, January 11th – 17th
Share on FacebookShare on TwitterShare on LinkedinShare to WhatsApp

APCON: The council’s impasse

Many times, the smooth running of the Advertising Practitioners’ Council of Nigeria (APCON) has been hampered over the years. This advertising control house has come under the hammer of recurring breaches. A variety of contraventions by successive governments have infringed upon APCON subsequent to the enactment of the law establishing the regulatory body by a preceding administrative era.

Twice at different instances, with the commencement of the democratic rule in 1999, APCON had been disowned as an agency of government under the premise that government could not continue to fund “a professional institute,” as APCON was depicted.

Read article

 

Facebook backs off controversial plan to sell ads in whatsApp

Facebook Inc. is backing away from efforts to sell ads in WhatsApp, in a retreat from a controversial plan that drove the creators of the popular messaging service to resign more than 18 months ago, according to people familiar with the matter.

read article

 

Google to phase out cookie tracking

Google will begin phasing out cross-website cookie tracking on its dominant browser, Chrome, forcing one of the biggest changes to the makeup of digital advertising since its inception.

First invented in 1994, the cookie has become a core part of the internet’s advertising ecosystem, its removal will hit the internet hard.

read more

Facebook ads must provide ‘social’ and ‘intrinsic’ value

Facebook ads would benefit from providing users with a mix of “intrinsic” and “social” value, according to a study published in the Journal of Advertising Research (JAR).

They suggested that the growth of online ad blockers, combined with rising anxiety following numerous privacy scandals, point to the need for “a new mode” of social network advertising that is more respectful of consumer interests.

read more

Related Posts

Winner of the 61 st FirstBank Lagos Amateur Open Golf Championship gets listed in The World Amateur Golf Rankings (WAGR)
ADVAN News

Winner of the 61 st FirstBank Lagos Amateur Open Golf Championship gets listed in The World Amateur Golf Rankings (WAGR)

Emmanuel Ojeabulu, winner of the 61 st FirstBank Lagos Open Golf Championship has been listed in the WAGR. The...

5 December 2022
FINTECH 5.0: EVALUATING HOW FIRSTBANK STRENGTHENS COLLABORATION
ADVAN News

Firstmonie Agents Transact Over 1 Billion Transactions, Reinforces Firstbank’s Leading Role In Promoting Financial Inclusion In Nigeria

Firstmonie Agents Transact Over 1 Billion Transactions, Reinforces Firstbank’s Leading Role In Promoting Financial Inclusion In Nigeria The Bank’s...

10 August 2022
The Marketer of the Future
Knowledge Base

The Marketer of the Future

Introducing WFA’s largest global study to date. As we enter a new decade, WFA wants to help brand owners...

24 June 2020
Will COVID-19 change marketing forever?
Knowledge Base

Will COVID-19 change marketing forever?

WFA asked four industry experts whether COVID-19 has the power to change marketing forever - and if yes, in...

1 June 2020
Next Post
KPMG SME Report: First Bank Named Biggest Mover In 2019

FirstBank Enhances The Educational Sector, Supports Schools With Over 10 Billion Naira Loan

Please login to join discussion
Advertisers Association of Nigeria (ADVAN)

Advertisers’ Association of Nigeria (ADVAN) is the only association in Nigeria which represents the collective interests of ‘Advertisers’ (Corporate organizations that engage in high level marketing).

Subscribe Our Newsletter

© 2022 Advertisers Association of Nigeria (ADVAN) - Designed by Accret.

No Result
View All Result
  • About ADVAN
    • Who We Are
    • ADVAN Members
  • Membership
    • Member Benefits
    • Individual/MSME Memebership
    • Become a Member
  • Knowledge Base
  • Events
    • Upcoming Events
    • Past Events
    • Gallery
  • News
    • ADVAN News
    • Sponsored Contents
    • Vacancies
  • Contact

© 2022 Advertisers Association of Nigeria (ADVAN) - Designed by Accret.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
SAVE & ACCEPT