Heineken Nigeria emerged as the winner in the Brand of the Year category at the ADVAN Awards for Marketing Excellence 2017.
The awards which took place on Saturday 11th November 2017 at the Shell Hall of the Muson Center Lagos had hundreds of top marketing professionals in attendance.
The coveted Brand Manager of the Year award was won by Mr. Obabiyi Fagade, Heineken Nigeria brand manager. The big win for the night was new entrance Hayat, whose brands Molfix and Familia scooped 5 awards.
See the full list of winners, runners-up below in no particular order:
Category: Brand Manager of the Year
Won by Heineken Nigeria Brand Manager “Mr. Obabiyi Fagade”
Category: Brand of the Year
Winner: Heineken
2nd place: Dufil Power Oil
3rd place: Hayat Molfix
Category: Campaign of Year
Winner: Heineken
2nd place: Airtel Smart Speedo
3rd place: Unilever Ghana Pepsodent
Category: Digital/Social media Marketing
Winner: Nigerian Breweries 33 Export
2nd place: Cococola Share a Feeling
3rd place: Unilever Closeup
Category: New Brand/Brand Revitalisation
Winner: Hayat Familia
2nd place: Guinness Nigeria
3rd place: Airtel Smart Speedo
Category: Consumer Promotion
Winner: Three Crowns Milk
2nd place: Dufil Indomie
3rd place: Hayat Molfix
Category: Innovation
Winner: MTN Lumious Inverter
2nd place: Hayat Familia
3rd place: Malta Guinness Herb
Category: Corporate Social Responsibility (CSR)
Winner: Dufil Power Oil
2nd place: MTN Foundation
3rd place: Dufil Indomie
Category: Experiential Marketing Category
Winner: Hayat Molfix
2nd place: Cococola CopaCola
3rd place: Three Crowns Milk
The night also kicked off the yearlong activities for the 25th year celebration of ADVAN. In her opening address, the ADVAN President, Folake Ani-Mumuney welcome guest and members present at the awards. She further emphasized on the need for marketers to be thought leaders and shape the future rather than have it shaped for them. She reiterates on the needs for Advertisers and Marketer to prepare for the global changes coming in 2018.
