First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion services
organisation has announced the launch of its fully automated branch, called the FirstBank
Digital Experience Centre. It is provided to put customers at an advantage in carrying out
various activities on their own without interacting with anyone. The branch is a reinvention of
digital banking solutions in the country as customers are exposed to a seamless world-class
The self-service branch is built with a wide range of phased modern banking facilities which
include humanoid robots equipped with Video Banking and Artificial Intelligence (AI), taking on
the role of friendly branch staff; Teller Cash Recyclers (TCRs); Self-Service kiosks for non-
financial transactions such as account update; Fast Track (Contactless) ATMs; Interactive
Smart Screen to ensure effective and comprehensive consultation with bank sales staff via
remote video connection.
Other services include paperless/electronic forms designed to promote timely resolution of
complaints, dispensing of account statements and account enquiry/management, funds transfer,
dispensing of new ATM cards; fixed deposit booking between N100,000.00 to N5,000,000.00,
card services and management, cheque management, email and phone number update, ATM
card and token block, amongst many others.
Expressing his delight on the initiative, Dr. Adesola Adeduntan, CEO, FirstBank said ‘with our
Digital Experience Centre, we have reiterated our role in pioneering leading innovative
technology-driven solutions that are central to enriching the experience of our customers in
carrying-out various transactions using state-of-the-art-facilities with ease and convenience. Our
self-service branch exemplifies the future of banking in Nigeria and we remain committed to
putting You, our customers First.
The FirstBank Digital Experience Centre is piloted by the Bank’s remodeled Adetokunbo
Ademola branch, Victoria Island. The milestone initiative is scheduled to hit other locations
across the country’s geopolitical zones in the coming months.
First Bank of Nigeria Limited (FirstBank) is the premier Bank in West Africa and the leading
financial inclusion services provider in Nigeria for over 127 years.
With over 750 business locations and over 130,620 Banking Agents spread across 99% of the
774 Local Government Areas in Nigeria, FirstBank provides a comprehensive range of retail
and corporate financial services to serve its over 30 million customers. The Bank has an
international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris,
FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal,
as well as a Representative Office in Beijing.
The Bank has been handy at promoting digital payment in the country and has issued over
10million cards, the first bank to achieve such a milestone in the country. FirstBank’s cashless
transaction drive extends to having more than 10million people on its USSD Quick Banking
service through the nationally renowned *894# Banking code and over 4.5 million people on
Since its establishment in 1894, FirstBank has consistently built relationships with customers
focusing on the fundamentals of good corporate governance, strong liquidity, optimised risk
management and leadership. Over the years, the Bank has led the financing of private
investment in infrastructure development in the Nigerian economy by playing key roles in the
Federal Government’s privatisation and commercialisation schemes. With its global reach,
FirstBank provides prospective investors wishing to explore the vast business opportunities that
are available in Nigeria, an internationally competitive world-class brand and a credible financial
FirstBank has been named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 –
2016) by the globally renowned “The Banker Magazine” of the Financial Times Group; “Best
Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian Banker
International Excellence in Retail Financial Services Awards and “Best Bank in Nigeria” by
Global Finance for 15 years. Our brand purpose is always to put customers, partners and
stakeholders at the heart of our business, even as we standardise customer experience and
excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision
“To be the partner of the first choice in building your future”. Our brand promise is always to
deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on
our inherent values of passion, partnership and people, to position You First in every respect.
Group Head, Marketing & Corporate Communications