Marketing Tips:
- Post content regularly.
- Create content that’s entertaining, informative, and empathetic.
- Ensure your content is original and reflects your brand values.
- Make use of infographics and video.
- Customise content for different digital platforms.
- Consider asking customers to create user-generated content, featuring your products.
- Don’t skimp on photography or design: aesthetics matter.
- Don’t just promote your products: your content should speak to customers’ needs and desires.
- Maintain consistent branding so shoppers can more easily identify you.